What to do When a Client Backs Out Marketing Articles | January 18 Cheap Jeff Skinner Shirt , 2013 Today?s article is about why clients sometimes back out and what to do about it: sometimes for whatever reason, a brand new client decides to back out and not go forward in working with you even before you?ve started to work together.
Today?s article is about why clients sometimes back out and what to do about it. Sometimes for whatever reason, a brand new client decides to back out and not go forward in working with you even before you?ve started to work together. So, here you?ve spent time marketing to that client, following up, cultivating the lead, successfully going through the whole closing of the sale process Cheap Justin Faulk Shirt , and you?ve gotten a brand new client who suddenly backs out. I think there?s nothing more frustrating than that.
So, what do you? What is the right thing to do? Do you let them just walk away, or do you actually do something about it? Well, in my opinion, how you respond to the situation is directly related to the reason that they?re backing out. See, once you know why they?re backing out, you can respond accordingly.
It?s important to examine what?s really going on with their situation and get them to the real reason why they?re not moving forward in working with you. In my experience Cheap Teuvo Teravainen Jersey , it boils down to four different reasons.
1. They simply may not be your ideal client. Admit it. Whenever that?s the situation, you knew it deep down inside, but you decided to take them on anyway just because you needed the money. We?ve all been there. What I?ve experienced is that that usually comes back to get you. So, in that case, if they?re not your ideal client, I believe you should let them walk away. When you try to convince someone who isn?t right for you in the first place to continue working with you, that is only going to create problems later. I?ve done it. You?ve probably done it. Trust me Cheap Jaccob Slavin Jersey , it comes back to bite you. It comes back to haunt you because a client who isn?t your ideal client is just not going to get the right results. They won?t refer others, and they?ll just be an energy drain for you. So, be in integrity. Let that person lovingly go.
2. They just don?t get the value. If they?re not convinced of the value of what they?ll get from working with you, you?re probably talking too much about processes when you?re talking to them about your work, rather than about the results that they?ll get from working with you. People don?t buy processes. They buy results. Let this be your mantra. People want results, results, results Cheap Victor Rask Jersey , results. So when describing your work and when describing your programs, you want to talk about results. If your prospect isn?t clear that they?ll get the solutions to the problems that keep them up at night, then they just simply won?t plunk down their credit card to work with you. The solution to this is change how you talk about what they?ll get and it?ll make all the difference.
3. They claim that money is an issue. I?m sure you?ve heard this before, ?I can?t afford it. My husband, my accountant, my this, my that?? This is usually an excuse hiding the real reason. I know that there are people who genuinely don?t have the money Cheap Scott Darling Jersey , but someone ? I?ve found this to often be true in my many, many years?someone will change their mind the very next day and use money as an excuse. What I?ve found is it?s probably because they aren?t convinced of the value that you?ll bring.
So, let?s face it. We?ve all met people who really want to work with you, but for some money can be an issue. There is a difference in the approach.
Let?s say you have a person who genuinely does not have the money, and a person who does have the money but is using money as an excuse. You can tell right away because the prospect who doesn?t have the money but really, really wants to do the program will try to find a way to find the money. They?ll ask about payment plans. They?ll start to save up. They?ll say, ?I will start in January Cheap Elias Lindholm Jersey ,? and they?ll put down a deposit. That is the person who will do anything to make it happen.
But, if the prospect that you?ve just signed who just backed out isn?t scrambling to find a way to afford your services or your products, then it?s usually a question of not seeing the value. In that case, you have to go back to talking to them about the results that they really want.
4. Sometimes clients have limiting fears that keep them from moving forward, even though they really need your help. They make the decision and will move forward in doing something good for themselves, and then limiting fears creep in and stop them from moving forward.
Here?s what I?ve learned. So, the person says Cheap Brock McGinn Jersey , ?I really want to work with you. Let?s do it,? and then they go home and they start having fear of failure or fear of success. It?s happened to me, too.
In my experience, many, many times especially in my early days, I have limited myself and gotten in my own way just when I was starting to take a big step towards my goals. I stopped myself and I essentially got in my own way by backing out, by being wishy-washy and going back on a decision that I made. I?ve seen this happen over and over again with clients Cheap Sebastian Aho Jersey , too.
What happens is we have our big dreams and we say to ourselves that we?ll do anything to make them happen, but then when given an opportunity we sabotage our own success, and usually and ironically, it?s because of the fear of success or the fear of overwhelm.